Compare eCommerce funding options by cost, repayment structure, eligibility, and fit for your growth plans.
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Online stores have many financing choices in 2026, but those options work very differently. Revenue-based funding adjusts repayment with sales. Lines of credit provide revolving access to capital. Merchant cash advances and platform capital programs follow their own pricing and eligibility rules.
The right option depends on where you sell, how your revenue changes, and how you plan to use the money. This guide compares costs, repayment terms, and eligibility requirements for funding inventory, increasing ad spend, or covering seasonal cash flow gaps.
Best ecommerce lending options at a glance
These are common eCommerce funding providers in 2026, organized by their best use cases. You will find a closer look at each provider below.
- Onramp Funds, revenue-based funding with a fee as low as 9% of the funded amount ($4,500 on $50,000), flat, disclosed upfront, non-compounding, longer terms cost more. Subject to credit eligibility; rates and terms may vary. Funding is sized to your combined sales and stated in your offer. Repayment is a share of daily sales, a fixed schedule over 1 to 12 months, or a rolling cash line. Funds typically arrive in one to two business days, with support for 10 platforms: Amazon, Shopify, Walmart, TikTok Shop, eBay, BigCommerce, WooCommerce, Squarespace, Shopline, and Stripe
- Shopify Capital, loans up to $2M with a fixed fee or a monthly fee, automatic remittance from Shopify sales, invite-only eligibility, and Shopify exclusivity
- Amazon Lending, financing from third-party providers through Seller Central, with amounts, rates, and repayment schedules that vary by provider, and Amazon seller exclusivity
- Stripe Capital, financing for Stripe users with a flat fee, percentage-of-sales repayment, and Stripe exclusivity
- PayPal Working Capital, financing up to $250,000 ($400,000 for repeat borrowers), a single fixed fee, repayment from PayPal transactions, and PayPal exclusivity
- Wayflyer, financing for brands with $10,000 in average monthly revenue over the preceding 6 months, one fee disclosed before you accept, and biweekly or monthly repayment in fixed amounts or as a percentage of sales
- Clearco, funding for eCommerce businesses selling physical products with $100,000 or more in monthly revenue over 6 or more months, repaid by debits from a connected bank account
- Bluevine, a platform-agnostic business line of credit up to $250,000, weekly or monthly repayment, and a required personal credit check
For sales-based repayment across platforms: Onramp Funds
Onramp Funds is for eCommerce sellers who want repayment to move with revenue. During a slow season or product transition, your daily repayment amount drops automatically. When sales rise, you pay down the balance faster.
Onramp Funds charges a fee as low as 9% of the funded amount ($4,500 on $50,000), flat, disclosed upfront, non-compounding, longer terms cost more. Subject to credit eligibility; rates and terms may vary. You see the total financing cost in your offer before you accept.
You can connect stores on 10 platforms: Amazon, Shopify, Walmart, TikTok Shop, eBay, BigCommerce, WooCommerce, Squarespace, Shopline, and Stripe. Onramp Funds reviews your sales data and generates a customized offer, and funds typically arrive in one to two business days. There is no personal credit check to see an offer.
Onramp Funds fits stores with at least $10,000 in average monthly sales, 6 months of selling history, and a legal US business entity, where fixed repayments would put pressure on cash flow. Flat-fee pricing keeps the cost predictable, and sales-based repayment gives your store room during slower periods.
Best for Shopify merchants: Shopify Capital
If you sell exclusively through Shopify and have a strong sales history, Shopify Capital may be convenient. Shopify provides loans through your admin dashboard, issued by WebBank in the US, then collects repayment as a percentage of daily sales.
Shopify Capital is invite-only, so you cannot submit an application whenever you want. Shopify's algorithm generates offers based on your store's performance.
The factor-rate pricing also requires some work to compare. Convert it to an annual percentage rate, or APR, before comparing it with flat-fee funding or interest-based financing. APR is the annualized cost of financing expressed as a percentage.
Best for Amazon sellers: Amazon Lending
Amazon Lending connects eligible US Amazon sellers with financing from third-party providers, including term loans, lines of credit, and merchant cash advances. Amounts, rates, and repayment schedules vary by provider.
Sellers check for financing invitations in Seller Central. Providers weigh several factors, and a record of sales growth and high customer satisfaction helps.
Term loans in the program use set payment schedules, so a slow month will not reduce what you owe. That can squeeze cash flow when sales fall. These products generally fit established sellers with predictable revenue who prefer a traditional repayment schedule.
Best for Stripe users: Stripe Capital
Stripe Capital provides financing to businesses that process payments through Stripe. Eligible users receive lump-sum advances and repay them through a fixed percentage of daily Stripe transactions.
Stripe charges one flat fee rather than an interest rate, making the total cost clear before you accept. Funding can arrive in as little as one business day.
Stripe Capital only considers activity within its own platform. Revenue processed outside Stripe will not count toward your offer or repayment.
Best for PayPal sellers: PayPal Working Capital
PayPal Working Capital is financing for PayPal business and Premier account holders. You receive a lump sum and repay it through a percentage of PayPal sales, plus one fixed fee.
PayPal does not require a personal credit check to apply or charge periodic interest. It does require a minimum repayment of 5% or 10% of the total every 90 days, so repayment cannot stretch indefinitely during a slow period.
Some sales-based products are structured as merchant cash advances. A merchant cash advance is technically a purchase of future receivables rather than a traditional financing product. That distinction can affect which legal protections apply, so read the agreement closely.
Best for brands holding their own stock: Wayflyer
Wayflyer provides financing for eCommerce brands that sell physical goods and hold their own stock. It does not fund dropshippers. Wayflyer requires $10,000 in average monthly revenue over the preceding 6 months and at least 6 months of trading, and the US is among its listed countries.
You repay biweekly or monthly, in fixed amounts or as a percentage of sales. Wayflyer's own example is a $7,200 fee on $100,000. It may suit brands buying inventory in bulk or increasing marketing spend.
Best for larger DTC brands: Clearco
Clearco funds eCommerce businesses selling physical products that have generated $100,000 or more per month over at least 6 months. Repayments are debited from your connected bank account.
Clearco states that it does not otherwise require collateral or personal guarantees, and that it may file a financing statement. Read the agreement for the security terms that apply to your offer.
Best for a business line of credit: Bluevine
A business line of credit from Bluevine gives you revolving access to capital rather than one lump sum. Bluevine offers lines up to $250,000, with weekly or monthly repayment, and requires a 625+ personal FICO score.
Lines of credit usually require a personal credit check and may require a personal guarantee. Rates depend on creditworthiness, and providers may quote them as weekly or monthly rates. Convert that number to APR before comparing it with other financing.
Lines of credit tend to work better for recurring working capital needs than a single inventory purchase. They are also platform-agnostic, so eligibility does not depend on selling through one marketplace or payment processor.
How eCommerce funding works
eCommerce funding refers to financing products designed for online sellers. Traditional business financing often relies on collateral, personal credit history, and lengthy applications. eCommerce funding providers instead review store sales, transaction history, margins, and bank activity to generate an offer.
Most providers connect directly to your sales platform or payment processor. They may review monthly revenue, refund rates, average order value, and sales trends over time. This data-driven underwriting can help newer stores and sellers without long credit histories qualify for funding.
The application process is usually faster than conventional bank underwriting. It also accounts for the daily and seasonal revenue changes common in online retail.
See how it works
Most eCommerce funding follows a short process:
- Get your initial estimate. Share basic information about your store and revenue to see what you may qualify for
- Securely connect your store. Link Shopify, Amazon, WooCommerce, or your payment processor so the provider can verify sales data
- Receive funds. Accept your customized offer and receive capital, often within one to two business days
With Onramp Funds, funds typically arrive in one to two business days.
How to compare eCommerce lending options
A low fee can still produce a high effective cost. Fast funding can also cause trouble if the repayment schedule drains cash before your inventory sells. Compare the total cost, repayment method, eligibility rules, and intended use before accepting an offer.
Calculate the total financing cost
Start with the total dollar cost relative to the amount you receive and the time you hold it. The fee percentage alone does not tell the full story.
A factor rate of 1.2 on a $50,000 advance means you repay $60,000. A flat 9% fee on the same amount brings total repayment to $54,500.
Converting each offer to an APR equivalent helps, because factor rates and flat fees are otherwise hard to compare directly.
Compare fixed and sales-based repayment
Fixed repayment requires the same amount each week or month, regardless of store performance. Sales-based repayment, sometimes called revenue-based financing, adjusts the payment based on actual sales.
For stores with seasonal or unpredictable revenue, sales-based repayment leaves more cash available during slow periods. Fixed repayment may cost less overall, but the payment remains unchanged if revenue drops.
Check platform and revenue requirements
Some providers only finance sellers on specific platforms. Shopify Capital requires a Shopify store, while Amazon Lending requires an active Amazon seller account.
Onramp Funds works across 10 platforms and underwrites on combined sales. That lets sellers combine sales channels without repeating the underwriting process for each one.
Most providers also set minimum revenue requirements. Onramp Funds requires $10,000 in average monthly sales and 6 months of selling history. Wayflyer requires $10,000 in average monthly revenue over the preceding 6 months. Clearco requires $100,000 or more per month over 6 or more months.
Match funding to inventory turnover
Your repayment timeline should reflect how quickly inventory turns into sales. Funding that comes due before inventory sells can leave your store short on cash.
Suppose your inventory cycle takes 90 days, but your repayment window lasts 60 days. You could owe most of the financing before customers have purchased the products. Look for a repayment pace that fits your actual business cycle.
Review personal guarantees and credit checks
Traditional lenders and business lines of credit may require a personal guarantee. If the business cannot repay, your personal assets may be at risk.
Some providers also run hard credit checks, which can temporarily reduce your credit score. Onramp Funds has no personal credit check to see an offer. It uses your store's sales data to make funding decisions.
When eCommerce funding makes sense
eCommerce funding works best when the capital has a clear path to generating revenue. Common uses include:
- Purchasing inventory before a peak season or product launch
- Increasing paid advertising after identifying profitable campaigns
- Covering cash flow gaps caused by supplier terms or delayed marketplace payouts
- Investing in product development backed by strong demand signals
The expected revenue should exceed the funding cost. If a $30,000 inventory purchase carries a $2,700 fee and enables $60,000 in sales, the numbers work. If you are covering operating expenses without a clear route to more revenue, financing may deepen the cash flow problem.
Alternatives to eCommerce financing
Funding is not the right answer for every store. Depending on your cash position and growth plans, you may prefer one of these alternatives:
- Bootstrapping from cash flow lets you grow more slowly without paying financing costs
- Small business grants from state and local programs or private organizations do not require repayment, though competition is intense and application timelines are long
- Equity investment from angel investors or venture capital can provide larger amounts without repayment obligations, but you give up ownership and control
- Supplier credit terms, such as net-30 or net-60, provide interest-free short-term financing when suppliers agree to them
- Business credit cards can cover smaller purchases and may earn rewards, but carrying a balance becomes expensive at high APRs
Frequently asked questions
What is the easiest eCommerce funding to get?
Revenue-based providers such as Onramp Funds use an online application based on your store's sales data. Onramp Funds has no personal credit check to see an offer.
If your store averages at least $10,000 in monthly sales and has 6 months of selling history, funds typically arrive in one to two business days after you accept an offer.
Does eCommerce funding require good credit?
Not always. Onramp Funds has no personal credit check to see an offer and underwrites using sales data. Platform-specific capital programs usually base eligibility on store performance rather than your personal credit score.
Business lines of credit typically require a personal credit check and may set minimum credit score requirements.
Is revenue-based funding a loan?
Revenue-based financing does not follow the structure of a traditional loan. You receive capital in exchange for a percentage of future revenue until you repay a fixed total amount.
With Onramp Funds, the fee is flat and non-compounding. You can repay as a share of daily sales, on a fixed schedule over 1 to 12 months, or through a rolling cash line.
How much funding can an online store receive?
Funding amounts vary by provider and store revenue. Onramp Funds sizes offers to your combined sales and states the amount in your offer. Shopify Capital states funding up to $2M. PayPal Working Capital offers up to $250,000, or $400,000 for repeat borrowers.
Ready to get funded with Onramp Funds? See your offer.
Onramp Funds
Funding built around your sales
Connect your store and see what you qualify for. Repay as a percentage of sales, with no personal credit check.
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